DU Lifestyle hero image mobile. A brand founded by Marco Mion. DU Lifestyle hero image desktop. A brand founded by Marco Mion.

DU Lifestyle

DU Lifestyle was a brand from but not limited to Ottawa, Canada. We designed and produced apparel and media for a life influenced by music, art, sport & travel.

DU ultimately means YOU – derived from the Swedish word for ‘you’.

Creativity and passion flow through our network of friends and family. Our goal was to connect people through our apparel and start conversations where there were none. The DU Crew were individuals from all walks of life who influenced what we shared in hopes of inspiring and experiencing new ideas.

We strived for sustainable quality and continuous innovation to create our remarkable products. By challenging conventional methods of manufacturing and through the constant search for new materials and fabrics, our products kept the necessary functional edge and you looking DU!

DU Lifestyle summer promo. A brand founded by Marco Mion.

A note from our Founder (January 2018)

Hi to all our awesome DU Supporters.

You may have noticed that we haven’t been active for quite some time now. It wasn’t an easy decision to make, but we did want to let everyone know that over the next couple of months, we will slowly be shutting down dulifestyle.com as of April 2018.

DU started as an idea and brought individuals together from a variety of different scenes including action sports, music, art and fashion. From that idea, it developed into a household brand. We grew to ship our unique goods from coast to coast in Canada, parts of the USA, and Europe; some of our apparel even made its way down to Australia.

We will remember the countless Canada Day parties, nights that turned into mornings, podiums, photoshoots, concerts, events and the singular idea of being the crew from Manotick, Ontario.

We wouldn’t be here without our supporters, creatives and all the talented minds we worked with! DU wouldn’t be what it is today without you. We can’t thank you all enough.

We hope to see you again in the future so we’re not saying goodbye forever, simply, see you later.

Marco Mion
– DU

DU Lifestyle hero image mobile. A brand founded by Marco Mion.
Together DU Rave Photoshoot. Founded by Marco Mion.
DU Lifestyle Whistler Photoshoot with Sara Spectrum. Founded by Marco Mion.

*DU – [DOO!]

PRONOUN, ADJ, VERB

1. DU is Swedish for YOU.
i.e. You DU YOU.

2. Something that is unreal or gnarly.
i.e. Manotick is such a du town.

3. Performance of an activity that is unreal or gnarly.
i.e. This is how we du.